MODERN CREATIVITY
ASHLEY HOLDEN HAMMOND
A-Z PROPERTY SOLUTIONS
I am excited to share the launch of the latest branding project for West Virginia based, A-Z Property Solutions, an innovative and modern property management company specializing in power washing services. The project was a short and intense 2 month sprint which included strategy, branding, design, and story-telling through delivery of a shining new site.
The project was initiated after a conversation between Ashley Holden and A-Z's own, Erin Alter. It was determined that a face-to-face meeting was needed and kicked off shortly there after with a discovery session for strategy. It got deep. Eyes quickly began to glaze over. But once we got past some of the industry jargon, we were able to surface key insights into the pain points of A-Z's client base.
Ashley Holden Art developed a unique brand story and visual identity to showcase the work of A-Z Property Solutions and their many areas of expertise through a new website. By focusing on the lifestyle of "clean living" and the "after" picture of a beautiful, clean structure or living space, the site began to come together on it's own.
"Welcome to excellence. Live Clean. Live Well."